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Writer's pictureEm New

Disseminated Animation - Week 3

I've mainly been working on more logo design this week, after showing our work to the rest of the group we want to use my glitched colourful design over the text, and Rachel's lightbulb character as a sort of mascot that we will potentially animate during the promotional days of 10x10. The character stamps that she made are below:


Rachel's Lightbulb Character

I roughly put this sheet together during our tutorial on Friday, the biggest one is using a font that Sam designed as I liked the look of it, but we've decided we need the main logo to be easily readable and accessible to those with dyslexia. This lead us to a handwritten font, as it still allows the font to have an artsy feeling to it but it's not too complicated to read. When showing this sheet to the whole group people commented on the use of the box as the O being good, and that we could have the lightbulb character jump out of it, but with each jump it is animated by a different one of us. We had an idea similar to this but with a walk cycle on our project discord, but this forms the concept onto our brand, which should be good!


I decided to work on different handwritten looking fonts to see which ones could work best whilst still being glitched out.



Above is a page that I drew out potential font styles, and below are my slightly eye sore-ing Photoshop results.



I then made a quick box shape and added it into one of each font.



We all agreed that it's a little hard to look at so many trippy fonts all together, but the more scribbly fonts are preferred, I'm going to draw up the original scribbly logo from the tutorial, as I just drew it out on my mousepad, the bottom left text, as well as the text above and to the right of that text. Hopefully then we can narrow this down into a final design that I can then vectorise. I will also make a plain flat version of the logo that can be printed easier, as well as mixed with different styles of animation more.



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